Apple just released four new TV spots for the new iPhone 5.
One sarcastically touts the fact that the iPhone screen is bigger, but not too big that it's unnatural to use with your thumb. Another ponders how it's physically possible for the iPhone to get bigger and smaller at the same time. Yet another displays the cool new panorama feature in iOS 6. The last one shows off the new EarPods explaining how they better fit people's ear shape.
My favorite of the ads in the panorama one. It shows an incredibly cool and useful feature in a clever and playful way, while still being extremely professional. The other ads, to be honest, don't do it for me. They all are using a new voiceover guy whom, do be honest, doesn't sound as good as the last. The sarcastic tone in the iPhone's screen size ad gives off a strange vibe and doesn't make for a good ad. The physics one also is pretty sarcastic in tone. The ear ad shows more ears than anything else. Only the panorama ad makes you want to jump up and buy the new phone. The rest just don't do it for me.
What do you think of the new ads?